Digital Media Buyer

Allstate Insurance Agency - Joseph Shahrour

Digital Media Buyer

Irvine, CA
Full Time
Paid
  • Responsibilities

    Benefits:

    Bonus based on performance

    Health insurance

    Opportunity for advancement

    Competitive salary

    Free uniforms

    We're a fast-growing, multi-location Allstate agency seeking a seasoned Senior Media Buyer to lead our digital marketing initiatives. Since 2018, we've expanded from a single office to become one of Southern California's top-producing agencies through innovative marketing and exceptional service.

    The Role: We're looking for an experienced Senior Media Buyer who can independently develop, implement, and optimize multi-channel digital campaigns from scratch. This role requires both strategic thinking and hands-on technical expertise.

    Key Responsibilities:

    Develop and execute comprehensive digital marketing strategies

    Build and manage campaigns across Google, Meta, and TikTok platforms

    Lead web development projects using WordPress

    Create and optimize landing pages for maximum conversion

    Manage substantial marketing budgets across multiple platforms

    Conduct A/B testing and implement data-driven optimizations

    Provide strategic recommendations based on performance analytics

    Required Experience & Skills:

    Minimum 3 years of hands-on experience as a Media Buyer

    Proven success building campaigns from scratch on Google, Meta, and TikTok

    Advanced knowledge of WordPress and web development

    Strong technical background in HTML, CSS, and basic JavaScript

    Experience with conversion tracking implementation

    Demonstrated success managing large advertising budgets

    Advanced analytics and reporting capabilities

    Must Have Technical Skills:

    Google Ads & Analytics certification

    Meta Business Suite expertise

    TikTok Ads Manager proficiency

    WordPress development and optimization

    Landing page design and optimization

    Conversion tracking setup and management

    What We Offer:

    Competitive senior-level salary + performance bonuses

    Health benefits

    Paid time off

    Professional development budget

    Career growth opportunities

    Dynamic, fast-paced environment

    Join our team and drive our digital marketing success to the next level!

    The agency staff opportunity is not an employment opportunity directly with Allstate Insurance Co.; but rather employment as a staff member with Allstate Exclusive Agents, who are independent contractors. ® 2021 Allstate Insurance Co.