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Today we are hiring a Senior Manager, Multi Channel Marketing (MCM) & Digital Analytics employee for our client in Danbury, CT.

In this role we are looking for a Senior Manager with 5-10 years of experience in MCM & Digital analytics in pharma / life science, which includes the oversight of promotional activities, measure and optimize various marketing measures, HCP eligibility, targeting measurement and impact analysis of digital and MCM campaigns.

Key Requirements

5-10 years of experience in Multi Channel Marketing and Digital analytics for primary, specialty care therapy areas with in Pharma / Life sciences
Experienced in pharma data sets such as IQVIA, Symphony: Xponent, PlanTrak, NPA, DDD, Digital Interaction data, Veeva CRM, Call Activity data, Adobe, Google analytics data, IPad, Social media data,
Knowledge on Statistical techniques like, MMX, Test control analysis, A/B testing, Promo response models, Optimization, impact analysis for MCM and digital channels
Experience in customer journey, channel and content affinity models, customer insights
Hand on experience in R, Python, SQL, Data Bricks
Experience in web analytics, adobe analytics, social media analytics
NLP, Text Analytics, Text Mining .

Qualifications

· Bachelors in Pharmacy / technology

· MBA

· MS/MTech/Mpharma
Skills and Certifications [note: bold skills and certification are required]
MCM Multi channel
Digital Analytics
Pharma datasets

Compensation
Base Salary - USD $150,000 to $160,000
Full-time
Benefits - Full
Relocation Assistance Available - Yes
Commission Compensation - No
Bonus Eligible - No
Overtime Eligible - No
Interview Travel Reimbursed - No

Candidate Details
7+ to 10 years experience
Seniority Level - Mid-Senior
Management Experience Required - No
Minimum Education - Bachelor's Degree

Willingness to Travel - Never

Security Clearance Required: No
Visa Candidate Considered: No