Fitness Holdings Northeast LLC is looking for a Social Media Manager to join our growing team!
We are a franchise of CRUNCH Fitness. We are headquartered in Greenwich, CT. Our mission is to launch a network of CRUNCH gyms across the northeastern United States. With franchise rights in Westchester County, NY, Philadelphia, PA, Northern New Jersey and Boston, MA, Fitness Holdings, LLC is on pace to build 50 clubs throughout the Northeast Corridor.
With a focus on low cost, high volume and superior customer service, Fitness Holdings, LLC's first location opened in May 2013 in White Plains, NY and have grown to 26 clubs so far with a handful more coming!
Crunch is a gym that believes in making serious exercise fun by fusing fitness and entertainment and pioneering a philosophy of No Judgments. Our gyms are packed with the latest state-of-the-art cardio and strength training equipment, weight room, full service locker rooms with showers, tanning booths, HydroMassage® bed, and an extensive schedule of Crunch’s signature classes including Zumba®, BodyWeb with TRX®, Yoga Body Sculpt, Belly Butt and Thighs Bootcamp, and more.
This role is focused on enhancing organic social channels through strategy, identifying growth opportunities and assisting with social media advertising. This position reports directly to the VP of Marketing.
Responsibilities
● Manage all social media planning and posts.
● Build and manage on brand social media content calendar to align with marketing calendar.
● Management of social media posting schedule.
● Create IG stories to align with the marketing calendar
● Content creation as needed for social media feeds
● Community management: respond to all DMs, like/comment on photos, engage with audience
● Assist with conception, planning and implementation of all digital assets for brand campaigns, social media and brand marketing.
● Create ads via Instagram/Facebook
● Assist in ad management of social channels
● Assist in strategy and development of influencer relations
● Suggest new ideas, strategies and tactics to increase traffic conversion and ROI on digital marketing channels.
● Report on social KPIs weekly and monthly to understand how channel is contributing to revenue, what content is performing best, etc.
● Spearhead Fitness Holdings TikTok ideation/creation ● Perform other duties as assigned by manager.
Qualifications
● Advanced knowledge of the following social platforms: Facebook, Instagram and TikTok
● A passion for digital marketing, with strong organizational and communication skills
● 2-3 year experience in the marketing/social media space
● Multi-tasker with strong organizational skills and attention to details
● Familiarity with Google Suite
● Familiar with Facebook/Instagram – Ads Manager, Reporting
● Ability to turn analysis into action, execute to timelines and provide timely solutions
● Outstanding verbal and written communication skills