About Us: Bundles Baskets and Balloons is a growing, creative gift shop that specializes in custom gifts, party favors, and balloon décor for all occasions. As a Motor City Match winner, we are dedicated to delivering exceptional gifting experiences while expanding our brand presence. We are looking for a talented Social Media Specialist to help us elevate our online presence and engage with our community.
Job Summary: We’re seeking a creative and strategic Social Media Specialist to manage and grow our brand’s digital presence. This role is perfect for someone who understands social media trends, can create engaging content, and knows how to turn followers into customers.
Key Responsibilities: Develop and implement a social media content strategy aligned with the brand’s goals. Create engaging, high-quality content (graphics, photos, videos, and captions) for platforms like Instagram, Facebook, TikTok, and Pinterest.
Manage social media accounts by scheduling posts, responding to comments, and engaging with followers.
Collaborate with the team to plan campaigns, promotions, and product launches.
Analyze performance metrics and adjust strategies for growth and engagement.
Stay up-to-date with industry trends and competitor activities to keep our brand fresh and relevant.
Qualifications: Proven experience managing social media for a brand, business, or personal project with strong engagement.
Strong understanding of social media trends, algorithms, and best practices.
Proficiency in content creation tools like Canva, Adobe Suite, or similar platforms.
Video editing skills for short-form content (Reels, TikTok) are a plus.
Excellent writing and communication skills.
Ability to work independently and creatively while maintaining brand consistency.
Preferred Experience:
Experience in retail, gift shops, or small business marketing is a plus.
Knowledge of paid social media advertising strategies.
Understanding of SEO and content marketing principles.
Flexible work from home options available.