Videographer

B

Bad Birdie

Videographer

Scottsdale, AZ
Full Time
Paid
  • Responsibilities

    Role Summary

    The Videographer is responsible for conceptualizing, shooting, and editing high-quality video content that drives engagement and supports Bad Birdie's brand and marketing objectives across all digital platforms.

    Responsibilities

    Content Creation and Production

    • Develop creative video concepts that align with Bad Birdie's brand pillars: Bold Creativity, Good Times, and Radical Inclusivity.
    • Plan, shoot, and edit video content for various platforms including social media, website, and advertising campaigns
    • Create a mix of content types including product showcases, brand stories, lifestyle content, and performance marketing assets
    • Collaborate with the creative team to ensure video content aligns with overall marketing strategies and campaigns

    Technical Expertise

    • Operate and maintain video equipment including cameras, lighting, and audio gear
    • Stay updated on the latest video production techniques and technologies
    • Manage the organization and storage of video files and equipment

    Post-Production

    • Edit raw footage and sound files to create polished final videos
    • Apply motion graphics, sound effects, and music to enhance video quality
    • Optimize videos for different platforms and devices

    Performance Optimization

    • Analyze video performance metrics and apply insights to future content creation
    • A/B test different video styles, lengths, and formats to maximize engagement
    • Stay informed about platform-specific best practices for video content

    Collaboration

    • Work closely with the social media team to create platform-specific video content
    • Collaborate with the e-commerce team to produce high-converting product videos
    • Support the partnerships team in creating content for brand collaborations and influencer partnerships

    KPIs

    Content Performance

    • Video engagement rate (likes, comments, shares)
    • Video view rate and average watch time
    • Click-through rate on video ads and shoppable content

    Production Efficiency

    • Number of video assets produced per month
    • On-time delivery rate for video projects
    • Equipment utilization rate

    Quality Metrics

    • Video quality score (based on internal reviews and customer feedback)
    • Brand consistency score for video content
    • Number of videos repurposed across multiple channels

    Business Impact

    • Conversion rate of video ads
    • Revenue attributed to video content
    • Increase in brand awareness metrics from video campaigns

    Critical Skills/Knowledge

    • Proficiency in video production equipment and editing software (e.g., Adobe Premiere Pro, After Effects)
    • Strong understanding of storytelling through visual media
    • Knowledge of current video trends and platform-specific best practices
    • Basic understanding of marketing principles and how video supports business objectives
    • Excellent time management and project coordination skills
    • Creativity and ability to generate innovative video concepts

    WHAT YOU'LL LOVE ABOUT US
    At Bad Birdie, we prioritize your well-being and growth, both personally and professionally. Here's what you can look forward to:

    Flexibility: Enjoy generous PTO, 19 recognized holidays, and the option to work remotely on Fridays, AKA "Fairway Fridays."
    Comprehensive Benefits: We offer medical, dental, and vision insurance, along with a 401(k) savings plan with up to 4% match.
    Professional Growth: Opportunities for continued education, wellness programs, and career development.
    Exclusive Perks: Heavily discounted Bad Birdie apparel, invitations to pop-ups and other company events, an annual holiday party, and complimentary daily office snacks and beverages.
    Impactful Work: Be part of a team that values GRIT, individuality, and bold innovation, with the chance to make a real difference.