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and every day millions of people use our products to make connections,
discover opportunities and gain insights. Our global reach means we get
to make a direct impact on the world’s workforce in ways no other
company can. We’re much more than a digital resume – we transform lives
through innovative products and technology.
Searching for your dream job? At LinkedIn, we strive to help our
employees find passion and purpose. Join us in changing the way the
world works.
The Global Customer Operations (GCO) Knowledge Management Solutions
(KMS) team is responsible for organizing, writing, and publishing
LinkedIn’s Help Center content. As a Senior Rich Media Specialist,
you’ll be responsible for managing internal relationships with our
business partners to understand the rich media and e-learning needs of
our products that enable our Members and Customers to get the most out
of their experiences with us.
The role is dependent on your ability to gather the necessary
information to develop relevant and complete rich media content,
designed specifically for our Help Center audiences. You’ll analyze
requirements, create strategy and plan for timely delivery that use rich
media as a differentiator for the experiences of our Members and
Customers. In this role, you’ll need to collaborate closely with team
members leading content development in all areas of the business, across
all products, and with multiple teams and global locations to provide
the best content possible. Researching, reviewing, measuring and
creating the right rich media content to enhance the Help Center
experience will be a core component of your job.
RESPONSIBILITIES:
- Establish guidelines for Rich Media content development, production
and distribution.
- Own the process horizontally across different internal lines of
business and product areas, project managing simultaneously multiple
initiatives on their full life cycle, including concept development,
pre-production, production and post-production.
- Be the expert in the creation and support of videos, screenshots,
podcasts, e-learning modules and additional mediums across LinkedIn
Help Center areas.
- Develop and drive a rich media strategy in line with LinkedIn’s KMS
strategy to support and deliver against business expectations while
establishing clear objectives and KPIs with measurable business
impacting outcomes.
- Take ownership in using and maintaining the appropriate voice, tone,
language, format, and structure of rich media content in accordance
with LinkedIn content guidelines keeping into consideration
localization requirements through the world.
- Develop a deep understanding of rich media content requirements
across product lines.
- Collaborate with global content writers and Product Operations
Managers (POM) to understand the current requirements and address
existing issues.
- Communicate and establish relationships cross-functionally to lead
rich media initiatives across teams and troubleshoot quickly, and
effectively to drive resolution.
- Identify opportunities for content experience optimization and make
informed recommendations to improve the Help Center experience with
rich media solutions leveraging data for insight and objective
potential impact.
- Develop in-depth analysis and reporting of rich media effectiveness
and scalability impact
BASIC QUALIFICATIONS:
- 3+ years of experience in creating and managing rich media content
in the online space.
- Bachelor’s degree or equivalent experience.
- To be considered for this position, you must include your portfolio,
website or other samples of work
PREFERRED QUALIFICATIONS:
- Experience creating educational rich media content
- Experience in rich media content optimization, applying data
analysis and instructional design standards.
- Advanced knowledge of Camtasia, Captivate, Adobe Photoshop,
Illustrator, Lightroom, Corel Draw and similar tools.
- Proven ability to develop and manage rich media projects that meet
and/or exceed business objectives.
- Experience with Help Center, Online Self-Service and internet
product-centric companies
- Proven innovative thinker and strong communicator to different
levels of an organization
- Team oriented mindset with experience working in collaborative
projects involving multiple stakeholders.
- Proven ability to deliver projects with high quality.
- Strong project and resource management skills.