Brittani Thomas

Bachelor's

Psychology

FanDuel Group

UX Researcher III

- Conducting end-to-end research independently (owning, planning & executing) across a product cycle using a range of approaches and methodologies - Communicating insights clearly and translating into actionable recommendations - Informing the strategic direction of 4 products in areas such as loyalty, promotions, rewards, game offerings, & value props - Work cross-functionally with design, marketing, product managers, analytics, & content - Educating researchers and stakeholders on UX best practices - Refining research roadmaps to align with objectives and timelines - Shaping research plans by adjusting timelines to meet product goals and address issues - Facilitate ideation, alignment, and engagement workshops with a variety of stakeholders - Achieved a 49% year-over-year increase in weekly active users engaging with the College Football game by leveraging user feedback to optimize the user journey & engagement - Exceeded launch expectations for Faceoff, a newly introduced product in 2022, with user entry fees averaging 21% higher than anticipated